Multinational corporation strategies for the changing patterns of international trade
Abstract
This paper tries to give a comprehensive summary of the multinational corporation strategies in the light of the fast-changing world and the changing patterns of international trade. We make a general picture of contemporary world economy and international trade with strong focus on the most important patterns of the current globalisation tendencies. The room for manoeuvre for corporate adaptation is unearthed. The study points to the most important factors of competitiveness and calls the attention to relevant directions to take by the corporations given the rapidly changing feature of the contemporary world economy and international trade.
About the Authors
S. Pasztor
National University of Public Service
Hungary
Hungary
PhD in Business and Management (University of Debrecen), Assistant Professor of the Department of International Economics and Public Policy Studies,
2 Ludovika Square, Budapest, 1083
V. I. Pyatanova
Plekhanov Russian University of Economics
Russian Federation
Russian Federation
PhD in Finance, MBA (University of Cambridge), Associate Professor of the Department for Financial Management,
36 Stremyanny Lane, Moscow, 117997
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Review
For citations:
Pasztor S., Pyatanova V.I. Multinational corporation strategies for the changing patterns of international trade. International Trade and Trade Policy. 2017;(2):136-146. (In Russ.)
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