AN  OVERVIEW  OF  THE   MAIN  POINTS   INFLUENCING  A  CONSUMER’S  CHOICE  OF  MEDICAL  FACILITIES   IN  RUSSIAN  AND  FOREIGN  PRACTICE

A. B. Tsvetkova; R. Kh. Yunisov

International Trade and Trade Policy
Meždunarodnaâ torgovlâ i torgovaâ politika

ISSN 2410-7395 (Print)
ISSN 2414-4649 (Online)

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Tsvetkova A.B., Yunisov R.Kh. AN OVERVIEW OF THE MAIN POINTS INFLUENCING A CONSUMER’S CHOICE OF MEDICAL FACILITIES IN RUSSIAN AND FOREIGN PRACTICE. International Trade and Trade Policy. 2018;(3):126-144. (In Russ.) https://doi.org/10.21686/2410-7395-2018-3-126-144

This work is licensed under a Creative Commons Attribution 4.0 License.

ISSN 2410-7395 (Print)
ISSN 2414-4649 (Online)

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About the Authors

A. B. Tsvetkova
Plekhanov Russian University of Economics
Russian Federation

Anna Borisovna Tsvetkova - PhD, Associate Professor of The Department of Marketing of the PRUE.

36 Stremyanny Lane, Moscow, 117997.

R. Kh. Yunisov
National Medical and Surgical Center Named After N.I. Pirogov of the Ministry of Healthcare of the Russian Federation
Russian Federation

Renat Khalitovich Yunisov - Marketing Manager of Federal State Budgetary Institution «National Medical and Surgical Center Named After N. I.Pirogov» of the Ministry of Healthcare of the Russian Federation.

70 Nizhnyaya Pervomayskaya str., Moscow, 105203.

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