The Global Education Market and the Directions of its Transformation: the Transition from Local to Global and Digital
https://doi.org/10.21686/2410-7395-2026-1-143-153
Abstract
The article shows that the global education market as a segment of the global and growing services market has recently become increasingly important for the countries providing them and for the states creating demand for it.
The purpose of the article is to study the evolution of the global education market in the 21st century, to identify its main characteristics.
The article provides a stage-by-stage description of the evolution of the global education market over the past quarter of the century, and identifies new qualitative features of each stage. The key characteristics of the modern global education market, as well as the impact of globalization on these processes, are formulated. The authors substantiate the point of view that it is important for the countries participating in the global education market to form new competitive advantages by improving the quality of education at all levels in the context of globalization and digitalization of education. Globalization and the growth of the middle class in Asia, Africa, and Latin America have created a huge demand for high-quality education, thus increasing the competitiveness of individual countries and universities in the global education market remains their priority and mission.
About the Authors
I. V. AvvakumovaRussian Federation
Irina V. Avvakumova, Senior Lecturer
Department of Foreign languages № 1
109992; 36 Stremyanny Lane; Moscow
N. V. Karzhanova
Russian Federation
Natalia V. Karzhanova, PhD, Associate Professor
Department of Foreign languages N 3
109992; 36 Stremyanny Lane; Moscow
References
1. Avvakumova I. V., Prusakova D. A., Sidorova E. E., Tsilikova M. S. Ekonomicheskie aspekty korporativnoy integratsii podrazdeleniy vysshego uchebnogo zavedeniya v tselyakh povy`sheniya kachestva obrazovatelnogo protsessa [Economic Aspects of Corporate Integration of Higher Education Institutions in Order to Improve the Quality of the Educational Process]. Ekonomicheskie nauki [Economic Sciences], 2018, No. 167, pp. 75–79. (In Russ.). DOI: 10.14451/1.167.75
2. Avvakumova I. V., Tsilikova M. S. Obuchenie na angliyskom yazyke. Za i protiv [Teaching in English. Pros and Cons]. Aktualnye problemy obshchey teorii yazyka, perevoda, mezhkulturnoy kommunikatsii i metodiki prepodavaniya inostrannykh yazykov : sbornik statey po materialam mezhvuzovskoy studencheskoy nauchno-prakticheskoy konferentsii [Current Problems of the General Theory of Language, Translation, Intercultural Communication and Methods of Teaching Foreign Languages : Collection of Articles Based on the Materials of the Interuniversity Student Scientific and Practical Conference], edited by N. V. Butylov. Saransk, 2018, pp. 42–46. (In Russ.).
3. Agibalova E. L., Karzhanova N. V., Zabaznova N. M., Muradova I. Yu. Klyuchevye perspektivy povysheniya kachestva vysshego ekonomicheskogo obrazovaniya v Rossiyskoy federatsii [Key Prospects for Improving the Quality of Higher Economic Education in the Russian Federation]. Ekonomicheskie nauki [Economic Sciences], 2023, No. 222, pp. 74–77. (In Russ.). DOI: 10.14451/1.222.74
4. Aydrus I. A. Z., Asmyatullin R. R. Osobennosti razvitiya sistemy vy`sshego obrazovaniya Korolevstva Bakhreyn [Features of the Development of the Higher Education System of the Kingdom of Bahrain] Vestnik Rossiyskogo universiteta druzhby narodov. Seriya: Ekonomika [Bulletin of the Peoples' Friendship University of Russia. Series: Economics], 2016, No. 3, pp. 68–80. (In Russ.).
5. Artamonova Yu. D., Demchuk A. L., Karavaeva E. V. Sovmestnye obrazovatelnye programmy vuzov: sostoyanie, problemy, perspektivy [Joint Educational Programs of Universities: Status, Problems, Prospects]. Moscow, KDU, 2011. (In Russ.).
6. Asmyatullin R. R. Indoneziya na mirovom rynke obrazovatelnykh uslug [Russian Universities in the Global Market of Educational Services: Tactics and Strategy]. Rossiya i Aziya [Russia and Asia], 2022, No. 1 (19), pp. 48–55. (In Russ.).
7. Asmyatullin R. R. Osobennosti tsifrovizatsii obrazovaniya v Uzbekistane [Features of Digitalization of Education in Uzbekistan]. Rossiya i Aziya [Russia and Asia], 2022, No. 3 (21), pp. 41–53. (In Russ.).
8. Dolgova E. G., Avvakumova I. V., Kopylova E. V., Ulisko K. A. Problema didzhitalizatsii vysshego obrazovaniya v Rossiyskoy Federatsii v usloviyakh sotsialno-ekonomicheskoy nestabilnosti [The Problem of Digitalization of Higher Education in the Russian Federation in Conditions of Socio-Economic Instability]. Ekonomicheskie nauki [Economic Sciences], 2023, No. 221, pp. 64–67. (In Russ.). DOI: 10.14451/1.221.64
9. Zotova A. S., Ashmarina S. I. Globalnye tendentsii elektronnogo obucheniya v rossiyskoy sisteme vysshego obrazovaniya [Global E-Learning Trends in the Russian Higher Education System]. Rossiya i Aziya [Russia and Asia], 2019, No. 2 (7), pp. 46–53. (In Russ.).
10. Kuznetsova E. I., Eriashvili N. D. Protivodeystvie sanktsionnym ugrozam ekonomicheskoy bezopasnosti Rossii [Countering Sanctions Threats to Russia's Economic Security]. Obrazovanie. Nauka. Nauchnye kadry [Education. Science. Scientific Staff], 2023, No. 1, pp. 211–214. (In Russ.).
11. Nikolaeva E. A., Sokolova E. I., Tararina L. I., Martsinovskaya V. A. O podkhodakh k analizu riskov sistemy vysshego professionalnogo obrazovaniya Rossiyskoy Federatsii v proektsii ee ekonomicheskoy bezopasnosti [On Approaches to Risk Analysis of the of the Russian Federation in the Projection of Its Economic Security]. Ekonomicheskie nauki [Economic Sciences], 2019, No. 181, pp. 296–299. (In Russ.).
12. Nikolaeva E. A. Osobennosti ispolzovaniya VR-tekhnologiy v obuchenii inostrannym yazykam [Features of Using VR Technologies in Teaching Foreign Languages] Aktualnye problemy obshchey teorii yazyka, perevoda, mezhkulturnoy kommunikatsii i metodiki prepodavaniya inostrannykh yazykov : sbornik statey po materialam Mezhregionalnoy nauchno-prakticheskoy konferentsii [Current Problems of the General Theory of Language, Translation, Intercultural Communication and Methods of Teaching Foreign Languages : Collection of Articles Based on the Materials of The Interregional Scientific and Practical Conference]. Saransk, 2021, pp. 123–125. (In Russ.).
13. Novye trendy tsifrovizatsii: Rossiya i mir [New Trends in Digitalization: Russia and the World]. Moscow, Infra-M, 2023. (In Russ.).
14. Ryazantsev S. V., Pismennaya E. E. Vliyanie obrazovatelnoy migratsii na ekonomicheskoe razvitie Rossiyskoy Federatsii [The Impact of Educational Migration on the Economic Development of the Russian Federation]. Rektor vuza [Rector of the University], 2015, No. 5, pp. 38–43. (In Russ.).
15. Sokolova O. Yu., Dyulmanova T. M., Silanteva N. S. Problemy integratsii Rossii v mirovoy rynok obrazovatelnykh uslug v usloviyakh vstupleniya v VTO [Problems of Russia's Integration into the World Market of Educational Services in the Context of WTO Accession]. Vestnik Saratovskogo gosudarstvennogo sotsialno-ekonomicheskogo universiteta [Bulletin of the Saratov State Socio-Economic University], 2013, No. 5 (49), pp. 50–54. (In Russ.).
16. Schults T. W. Investing in People: The Economics of Population Quality. University of California Press, 1981.
17. Reimers-Hild C. I. Future-Focused Leadership: Three Mega-Trends Influencing Distance Learning. – Kimmel Education and Research Center – Faculty & Staff Publications, 2014, Paper 24.
Review
For citations:
Avvakumova I.V., Karzhanova N.V. The Global Education Market and the Directions of its Transformation: the Transition from Local to Global and Digital. International Trade and Trade Policy. 2026;12(1):143-153. (In Russ.) https://doi.org/10.21686/2410-7395-2026-1-143-153
JATS XML




































